Claude Coaching LTD


I had a funny one on Monday last week—where off the back of a review—one chap asked for a bit of careers advice.

He's thoroughly fed up in his line of work, and despite it being pretty lucrative, wants to make a change.

It made me chuckle because my first thought was The Monkey State is a work of fiction!

My second thought was, 'Who am I to offer advice on careers?'

And yet, I did work for 3 years at Escape the City​.

A company built on the topic.

I've also had a handful of job pivots in my time.

Law, finance, gardening, drone piloting, among others.

But to be honest, I'm in great awe of the coaches of the world.

Those who have such confidence in their words. And their messages.

I've always clung to something I'd read and liked: Descriptions, not prescriptions.

Until it struck me that maybe that was an unhelpful belief. Assuming that what I said would be followed.

When actually all trust is self trust. Someone deciding to listen to what you say (and act on it) is still their choice.

I proceeded to offer a 4-minute voice note ramble. As I've become prone to do. Asking a few questions. Offering a book I thought might help > Purpose & Profit by Dan Koe. Ultimately, falling back on an impromptu discaimer—encouraging him to Trust his Toucan.

He promptly sent a grateful message back. And mentioned, "That book sounds [exactly] like the kind of inspiration I am searching for."

So, much to my surprise, I survived dispensing my first piece of 'advice' since releasing the book. Whether he'll actually get much from my verbal meanderings I don't know (there's a reason I like to write rather than talk). But I didn't sit on the fence.

This time at least.

It reminded me of a time during the editing process when Kathy said she had considered using the mental model, "What would Claude do?" (WWCD) for a difficult client.

Being an unconflicted & confident monkey—who stands up for what he believes in—is apparently quite appealing.

I certainly wish I had his bravery.

Then immediately we reach a fork in the road.

Because a couple of people have said to me they didn't really warm to Claude.

One even said, "He's not very nice, is he?" Another preferred the quasi-villain, Dubbert Grouse.

Obviously the Claude one stung a little because he's almost become my baby. Years of carrying him around on my Mac and in my head will do that to you.

But it reminded me of another lesson: That no product is for everyone.

And I was never writing for everyone.

Like Chris McCandless of Into the Wild fame.

Some thought him a hero.

Others that he was reckless and selfish.

And that's where it clicked in terms of coaching & advice.

Those skilled in the art have learnt to tailor their message to an audience.

To speak (and post on the internet or social media) on their topic with congruence.

Book 2, In Search Of Maya, will show a different side to Claude Talador. Along with his sister, Tia.

Once released into the wild, those characters belong to you, the Reader. I can't control what you'll make of them by the end.

Speaking of the end, I've just sent off the manuscript on Microsoft Word to Kathy, so will soon be progressing to the proofreading stage. I may be on the lookout for a couple of ARC readers very soon too.

For now, I need to write a blurb and synopsis so Mark can get cracking on the cover.

Given this novel has dual protagonists I'm not quite sure how that's going to go!

Very much still learning as I go.

Gotta go,

— J. R. Roberts

P.S. Claude's Coaching Helpline won't be opening for business anytime soon but I am a sucker for a careers chat and certainly happy to steer you in the direction of your Toucan's flight if you happen to be feeling a tad stuck... Fire me a question if so. Who knows where you might end up 🌴🐒

J. R. Roberts

Sign up to get author updates and behind the scenes content from The Monkey State trilogy...

Read more from J. R. Roberts

Or is there?Last week (on a bit of a whim) I loaded a free promotion for The Monkey State eBook. Given it's only listed at 99 pence or cents, I didn't think much of it. But a quick end of bank holiday KDP dashboard check... And 100+ people had grabbed their free copy. This rose to 173 by the end of the day. Things slowed down from there and yet the 5-day offer gave a real boost to orders: Last week on the KDP dashboard 🐒 It was obviously exciting to see as it propelled the book to the top of...

Morning, As mentioned I thought it'd be cool to mark three months since release by answering a few of your questions. Thanks to those of you who submitted one. I'm sticking to my word and capping it at the first 5.So, without further ado, here we go...1. I hope the map of the Monkey State would not be too precise/rigid, treeper paths whilst interesting, should be left to the readers imagination should they not ?A very astute question. One that the mapmaker & I are conscious of. The way I see...

Easter Sunday (20 April) will mark three months since the monkeys were released into the wild 🎉🐒I'll therefore be writing/sending a special edition of this newsletter on the day.It'll be a Q&A format of the first 5 questions I get asked.About the book or process that is. Not general life aha. So if you're intrigued about anything from The Monkey State — Characters origins, sales, worldbuilding, KU page reads, imposter syndrome, royalties, challenges, would I recommend writing a book etc. —...